Project
The brand posts vigorously on Instagram and has roped in several Instagram skin and beauty influencers.
Apart from the influencers’ posts, the brand enjoys a great fan following because of its posts dedicated to products’ ingredients.
The brand regularly posts about what a particular ingredient does to the skin and who needs to invest in the same.
This is super useful for people who want to try a new product.
Additionally, the giveaways and discounts further add to the follower base.
